Whether in the mall, restaurant, beach, or even in the middle of the street, there is always someone shooting something with a smartphone. People like to share and enjoy photos on a daily basis, and smarter companies have realized that. You know what they did? They have created a profile on Instagram to gather Instagram Followers, the perfect social network for anyone who thinks a picture is worth a thousand words on Facebook or 140 characters on Twitter. I do not know if your company really knows how to use social networks, but it’s time you learned why Instagram is a good online platform for many businesses and how yours can benefit from it.
Why use Instagram? The numbers say it all
In December 2013, with 150 million users, Instagram showed a power of engagement 15 times greater than that presented by Facebook, according to data from L2 Business Intelligence. This means that Instagram users tend to like and comment more than Facebook users. By the end of 2014, Instagram has doubled its membership, reaching 300,000 users who share more than 70 million photos and videos every day, plus billions of Instagram Likes.
Do you know what that means?
We have a growing network with a great potential to increase your sales. But calm, the news only gets better. Because it is an application used on mobile devices, the Instagram conversion rate is positively affected by it. Studies in 2013 show that 9 out of 10 searches on mobile devices lead to some action, and that half of those actions end in sales, especially for those who use Instagram Marketing. Click here.
And what kind of business does Instagram use?
What types of businesses use Instagram Marketing? Much of the successful business on Instagram sells physical products, especially clothing, accessories, beauty products, and food.However, this is not a problem for companies that sell digital products or that work with providing services. It all depends on how you use the platform.Companies, in doing so, are able to tighten their ties with the public, which feels more intimate. This creates more confidence, increasing engagement and thus sales. Of course, this is just one way to use Instagram for business.
Instagram for business
Here are some tips on how to use Instagram for Business:
1- Use photos from your followers
The idea is simple and effective. Create a hashtag and have your fans post photos with this hashtag. These photos will be reposted by the profile of your company or used for some action that is interesting for the fans. Want an example?
The Starbucks network profile posts every day pictures tagged by its fans through hashtags.
Starbucks instagram network social business
The logic is: take a good photo with the brand Starbucks and you can appear in the official profile, with all credits. It’s a great way to promote branding and build rapport with the Instagram Followers and the general public so they also feel like becoming followers. More details in site: https://www.socialproof.xyz/free-instagram-stats/
Many Instagram followers are claiming that it is so much cooler and better than Facebook. And they might have a good reason for saying this. There are many different social media sites that can be used on a daily basis, but some are better than others. These are the reasons why people are saying that Instagram is better than Facebook and so much easier to use: for related information, click here.
Can use hashtags
Instagram followers can use hashtags to ensure that their photos are spotted easier and faster. Those who don’t use Instagram, you may not know what using hashtags really means and how important they actually are.
People using Instagram aren’t only to make searching easier, but it is also to ensure that you are categorizing your photos for yourself, when you’re searching for a specific photo again. The more organized your photos are the more followers you might get.
However, Instagram followers can add different filters to their pictures, making it interesting. And, you can do it all on Instagram itself. You don’t need to have a separate app for editing and modifying your photos. It is also easy to use and to add these filters. Anyone can do it without any problems.
A Picture can say far more than a thousand words
Something that only Instagram followers might know, is that you can only post pictures on your page. You don’t say as much as what you can on other social media sites like Facebook or Twitter. However, this doesn’t make Instagram bad to use.
In fact, you can post photos and pictures that will say more than words can actually subscribe. Photos can mean more than words and can give the correct feeling without saying anything. Facebook can be just a bunch of words about people being happy, angry or even sad. However, without the pictures, these words don’t have any impact at all.
Don’t have to be bothered with advertisements
The one thing that is on Facebook that you won’t find at Instagram is advertisements and hacking. It can be frustrating that pornography is getting more and more frequent on Facebook, because people are hacking accounts.
This isn’t something that Instagram followers are worried about. You don’t need to worry about going to a link and find out that you have been hacked, and you don’t need to see the advertisements that can make one angry and frustrating.
Instagram and Facebook are both social media sites where you can post what you feel and special moments that you had. However, more and more people are considering that Instagram is so much better and cooler than Facebook. And, more people are closing their Facebook accounts and becoming Instagram followers, because of the way that Instagram is only posting photos.
More and more people are starting to consider Instagram Marketing. This is because of different reasons. Just like Facebook and other social media sites, people are starting to see the importance of using these sites for marketing their organization or business. Here are some ways that Instagram can assist you in marketing your business or organization. click here for more information.
You can invite people to shop
People might ask about how you can use Instagram marketing if you can only post pictures of your product. However, if you are thinking about it, you can use the pictures of your business to market what you are selling in an interesting way. for further details, visit : https://www.washingtonpost.com
When people are visiting your Instagram page, they will see all the different pictures about the product or service that you are selling. And, when you are using Photoshop, making your photos and making, it interesting, you can even convince people to buy your product, by just looking at your pictures. The better your photos are looking, and the more attractive you make your products look, the easier it is going to be for your customers to decide to try the product or service.
By taking your customers behind the scenes of making your product
This can also be a great way of using Instagram marketing if you can show your customers a look behind the scenes of how you make your product or have photos of the service being done for another client. But, if you are using a client’s picture, you need to get permission first.
This can’t be used for all types of businesses. However,if you are selling a product that you are making yourself or that is organic, showing the behind-the-scenes pictures can be a successful way of marketing. Just remember that if you don’t do this correctly, it can also have the opposite effect.
Offer followers exclusive specials or deals
This isn’t something that many organizations or business are doing, but it can be truly beneficial. You are creating promo deals that only your followers can use. If they follow your Instagram page, they will see the photo of you offering them a special deal with a promo code.
Then they can use it once to get a special deal or discount on a specific product or service. This isn’t only a great way to ensure that they are keeping on following you, but this is a great Instagram marketing way of making sure that your product or service is seen and purchased.Remember, it is easy to write on a photo on apps that will make it easier to advertise the latest “special” or to add a promo code.
Advertising on the Internet through social media sites like Instagram is becoming far easier and decisively effective. There are many ways that you can do marketing for your business, simply by just using Instagram – even if Instagram is just about posting photos. A photo can say more than a thousand words, if you are doing it correctly. Instagram marketing can be done successfully, especially if you just consider these three different ways that you can use Instagram for your next marketing strategy.